DSLR 360 was inspired by a young at heart man who had a constant desire to improve his photography but didn’t believe gear should come at such a high price. I was motivated to teach people that gear doesn’t have to be expensive if you are willing to search for alternatives. I didn’t appreciate how people bought gear and accessories due to a brand name opposed to a design, hence he set out to be involved in the setting up of DSLR 360 Store. I’m is a consultant for the store and likes to keep a low key profile. DSLR 360 Store aims to provide function photography gear & accessories for low prices and it will always have this mission in mind.